The fitness industry in India has witnessed a phenomenal unchecked growth and is poised to grow at a compounding rate of 18% annually in future. However, this rapid growth of the industry calls for an immediate need to:
- Organize the fragmented and scattered sector on one common and inclusive platform
- Standardization and Bench-marking of gyms and fitness centers
- Ensure quality of facilities and human resources
- To get status of an Industry for various government benefits such as MSME registrations, subsidized business loans, tax rebates etc.
We follow a 3-pronged approach:
- Gap Analysis/ Pre-audit
- Support and Training to close the gaps
- Final certification
IREF aims to be an enabler for the fitness industry by helping them to maintain a competitive edge in the ecosystem and to advocate for the issues of the industry with Government stakeholders.
All members of IREF will have the following benefits
- Access to knowledge bank and research reports of FICCI and SPEFL-SC
- Immediate access to government framework and guidelines
- Listing on Google Maps
- Usage of IREF name for business promotion
- Free and unlimited access to SportZGrid app (IoS, Android)
- Free usage of Fitness Center Management Software (FCMS), which has the following sections
- Leads and CRM Management
- Contactless Geo fenced attendance Management for members and staff
- Online and Offline recurring and one-time payments and reminders
- Events of Fitness centers
- SMS and Email reminders to Members
- Coach or Trainer Booking
- Social Networking for Members